LinkedIn Engagement Rate Calculator
Add up reactions, comments, reposts, and saves, then see the rate against your followers and against the accounts that saw the posts.
Free. No account. Runs in your browser.
Your result
Enter your follower count, the number of posts you are measuring, and the interactions those posts earned.
The LinkedIn engagement formula
What the calculator adds up for LinkedIn.
- Interactions
- Reactions, comments, reposts, and saves
- Rate by followers
- Interactions / (followers × posts)
- Rate by reach
- Interactions / total reach
What LinkedIn reports, and which rate to trust
LinkedIn post analytics report impressions and members reached. Members reached is the closer match to reach on other platforms.
Frequently asked questions
How do you calculate LinkedIn engagement rate?
Add reactions, comments, reposts, and saves for the posts you are measuring, divide by your followers multiplied by the number of posts, and multiply by 100.
What is a good LinkedIn engagement rate?
There is no single number. Rates fall as accounts grow and differ by format, so compare your own posts and months with each other before comparing with a published average.
Do LinkedIn impressions count as reach?
No. Impressions count every time the post was shown, including repeats. Use members reached for a reach rate.