See how far it beat their norm
Open any post to see its views next to the creator’s median, then save it or start your own version with Write from this.
Find content ideas that already work
Discover ranks posts by how far they beat their creator’s usual, so you can study what works in your niche and write your own version.
LinkedIn
X (Twitter)
Instagram
Threads
YouTube
Bluesky
Beehiiv
Ghost
Without Distinctful
- Scrolling feeds for ideas and saving screenshots you never open
- Judging posts by raw likes, which favors the biggest accounts
- Inspiration spread across bookmarks, notes, and open tabs
- Borrowing a hook so closely it sounds like someone else
With Distinctful
- Posts ranked by how far they beat their creator’s usual
- Standout posts from smaller creators, not just the biggest names
- Collections that keep posts from Discover and the browser extension together
- Write from this: your own version, from your angle
Measured against each creator’s usual
Discover lets you look up public creators and brand accounts and read their posts through lenses such as Outliers, posts that beat their creator’s usual by the most. Save the ones worth studying into collections, alongside posts you save from X, LinkedIn, Threads, and more with the browser extension, then write your own version from your angle.
Small accounts get a fair shot
Underdogs shows standout posts from creators under 100K followers, where the idea earned the reach rather than the audience.
Follow the creators worth studying
Look up creators and brands on Instagram, YouTube, Threads, and more, and see their audience and recent posts in one place.
Keep the best in collections
Save posts from Discover, or from X, LinkedIn, Threads, Instagram, YouTube, and Substack with the browser extension, and sort them into collections you write from.
Proven at scale, ready to study
Hall of Fame collects the most-viewed posts of any age that also beat their creator’s usual by 5× or more.
Use Distinctful from ChatGPT and Claude
Ask your AI app what's working in Discover, turn the best posts into drafts in your voice, and plan your week on your calendar.
Pricing
Every plan starts with a 7 day free trial.
Grow
Most popularFor one person marketing a business
$39/month
Billed yearlySave $120
- Unlimited social posting
- 12 social accounts
- Discover
- Encore automation
- Analytics
- 2 publications · 50,000 subscribers
- Deals
- MCP
- 125 AI credits / month
Scale
For content and creative teams with bigger audiences
$79/month
Billed yearlySave $240
Everything in Grow, plus:
- Invite teammates
- 25 social accounts
- 3 publications · 150,000 subscribers
- 500 AI credits / month
- Priority support
Post to
Frequently asked
questions
Look for posts that did better than their creator usually does, then write your own version from your experience. Discover finds those outliers among public creators and brands and saves them into collections.
Ready to get started?
Connect your accounts and plan your first post today. Every plan starts with a 7 day free trial.